Zelle®

Nationwide P2P | In-App Simplicity | Customer Retention

Retain More Customers with Real-Time Payments

With the Zelle app discontinued, consumers are gravitating to financial institutions that embed Zelle directly in their digital banking. It’s a fast, secure, and trusted way to send and receive money, and institutions that don’t offer it risk losing customers to competitors who can meet the demand for real-time payments.

To help you stay competitive, Zelle seamlessly integrates into your CSI digital banking platform, so your customers can easily move money from right inside your branded experience.

151M+ Zelle users nationwide¹

1.7B Transactions sent in the first half of 2024²

1T+ Zelle processed over 1T in payments in 2024²

Keep Customers Engaged and Deposits at Home

Embedding Zelle lets you reclaim ownership of the P2P experience. Instead of watching deposits drift out to third-party wallets, you stay at the center of your customers’ daily banking activity and win their loyalty and engagement.

Why integrating Zelle is a strategic win:

• Built-In Trust: Zelle is one of the most recognized P2P brands in the U.S., with 151M+ enrolled users.
• Stronger Engagement: In-app P2P keeps logins and deposits with your financial institution, not third-party apps.
• Full Control: Own authentication and user experience end-to-end.
• Real-Time Fraud Protection: Detect and prevent P2P fraud instantly, safeguarding both your customers and your institution.
• Customer Retention and Growth: Reduce churn, increase digital adoption, and deepen account relationships with a solution your customers already expect and value.

This isn’t just a tech upgrade. It’s a powerful strategy to drive retention, protect deposits, and grow lifetime value.

Key Takeaways:

• Without the Zelle integration, you risk fragmented experiences, increased churn, and losing customers to your rivals.
• With the Zelle integration, you lock in loyalty, boost engagement, and protect and grow deposits.

Your customers already trust and use Zelle. Now, make your institution their go-to place for fast, secure payments. Request a demo today to see how Zelle integration protects customer relationships, enhances your  digital experience, and reduces churn.